Free Link Building Tools

Increase Website Traffic

  • Backlink Watch – One of my favorite link building tools. It’s a very simple way to check a website’s backlink URL’s, anchor text and total OBL’s (outbound links) on the same page.

TIPS : You can put your favorite site with particular keyword into backlink watch, and skim the outputs for all anchor text links saying that particular keyword to get a good idea of what type of sites should build link.

  • Analyze Backlinks - Another favorite for exploring a competitor’s backlinks. This one provides more valuable options that allow you to filter out same domain URL’s and to search for factors such as target keyword mentions surrounding the links.

TIPS : Same as the tip for Backlink Watch.

TIPS : If a potential partner wants to exchange links with you, check and see if all their backlinks are legit. Because, yes, guilty by association is a search engine ranking factor.

  • SoloSEO Link Search Tool – Quite possibly the easiest way online to find relevant backlinks that are fairly easy to obtain.
  • Link Appeal Tool - Is a link from your website really worth it? Find out with this tool how valuable your website is based on several factors.

TIPS : Aim to get links from sites with higher value than yours.

  • Yahoo Site Explorer – Not really a link building tool, but you could quickly check a site’s backlink count and it’s top 10-1000 backlinks. Although this tool isn’t much more better than the previous 2, it does show the title of the linking pages and allows you to track you own websites if signed in and verified ownership of site.

TIPS : Export top 1,000 results to CSV/TSV. Open it in a spreadsheet and filter based on keywords in Titles and URL’s.

  • Google Search – No different than the one above except for the fact that the number of backlinks according to Google’s search engine is ALWAYS considerably lower than Yahoo!’s results. But the links that made it to Google’s results are assumingly affecting the search rankings.

TIPS : Search link:www.yoursite.com in google.

  • Google Webmaster Tools – Besides getting the best perspective of your website through the eyes of Google, the Google Webmaster Tools also tells you the links they’ve found, and their anchor text.
  • Link Harvester – I put this one toward the end of the list because it provides the type of data far beyond what the basic link builder needs.

TIPS : Record all the edu & gov links and make an effort to actually get a link from them.

  • Search Combination Tool – Not a link building too at all. But with the tips provided below, you can make it another SoloSEO Link Search Tool (above).
  • Recip Links – A tool that spiders a site (or list of sites) and checks to see if there are links to a specified domain.

TIPS : Export all your external links, copy and paste them into the recip tool and see which sites don’t link back to you.

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