Step 2. Keyword Research – use Google Adwords to find good keywords with low competition. Google Adwords Keyword Tool
Step 3. Google Webmaster Tools account – setup & monitor progress. Google Webmaster Tools
Step 4. Add Emphasis with Header Tags – try to use h1-h5 header tags to make content stand out. Learn about Header tags
Step 5. Bold font – make important things stand out by making them bold. Learn about text formatting
Step 6. Canonicalization – avoid duplicate content using Google’s new meta tag. Canocial Tag
Step 7. Competition Analysis – check out what your competition has.
Google
Step 8. CSS Validation – make sure your CSS is perfect before publishing. CSS Validator
Step 9. HTML Code Clean Up & Optimization – make it perfect! XHTML – Clean HTML
Step 10. Image & Hyper link Optimization – very important that your hyper links are accurate and descriptive. HyperLinks
Step 11. Link Validation – validate every internal link on your site! Link Validator
Step 12. Meta Description Tag Optimization – make your description short, informative and to the point. Meta Tags
Step 13. Meta Keywords Tags Optimization – Google do not actually use the meta keywords tag what so ever so save yourself some time and don’t make one!
Step 14. Navigation & Design Optimization – if your navigation is faulty, people won’t use your site.
Step 15. PR Sculpting – PR is really not that important if you don’t care about link juice.
Step 16. Robots.txt Optimization – use Google web master tools if you don’t know how to make a robots.txt Google Webmaster Tools
Step 17. Title Tag Optimization – remember that the title is what Google will display for your search results! Title Tag
Step 18. URL Rewrite – use important keywords in the links itself!
Step 19. W3C Validation – validate your sites content! Full Site Validation
Step 20. Link Development – develop backlinks to improve your own PR and ranking. Post on forums such as this one, Digital Point and V7N to receive easy backlinks.
Step 21. Check Broken Links – ensure that you don’t have broken links (dead links)! Link Validator
Step 22. Directory Submissions – submit your site to directories for easy backlinks! Directory Lists
Step 23. Internal Link Structuring – use a hierarchical structure for your folders if you don’t know otherwise! Hierarchical Example
Step 24. Manual Link Request to Related Sites – swap links with your competition!
Step 25. One way links – purchase one way links from PR4 sites or greater. Directories – Easy to find, easy to buy links on!
Step 26. Count Backlinks – ensure your backlinks are steadily increasing using a backlink checker. Backlink Checker
Step 27. Local Search Engine Optimization – make sure that Google list your site locally if you are a local business!
Step 28. Website Usability & Conversion – calculate your conversion rate, then improve it. Number of visitors divided by the number of sales eg. 100 visitors and 5 sales = 100/5 = 5% conversion rate.
Step 29. Installing Usability Tools on Website – easier it is, the more likely users will return!
Step 30. Monthly Website Conversion Tracking – ensure your website is working and profitable! Number of visitors divided by of sales eg 50 visitors and 5 sales = 50/5 = 10% conversion rate.
Step 31. Optimization for Multiple Browsers – it may look good in your browser but not in others. View through Multiple Browsers
Step 32. Article Submission – submit articles containing your link to article directories!
Step 33. Blog Comment on Relevant Blogs – high PR blogs are a great source of backlinks.
Step 34. Blog Designing for the website – create a blog about your website and fill it with content.
Step 35. Blog Submission – submit your blog to directories and ping it ever once and a while. Large Blog List
Step 36. Classified submission – submit your site to free classified ads! Free Classified Ads
Step 37. Create Promotional pages on hub pages – quick and easy! HubPages
Step 38. Social Network Marketing – take advantage of groups catered to your niche. Facebook
Step 39. Paid Submission – pay someone to submit your site to directories for you! Cheap Directory Submission
Step 40. Press Release – create a press release and submit it. Write a press Release Submit a press Release
Step 41. RSS Feeds – submit RSS feeds! Free RSS Submission
Step 42. Social Bookmarking – Pligg sites are a great way to get quick backlinks for free. Large Pligg List
Step 43. Video Submission – use videos on sites such as youtube to promote your site or product! Youtube
Step 44. Content Writing & Optimization – optimize your content for your keywords/niche.
Step 45. Blog Writing – fill your blog with quality information.
Step 46. Content Modification – if someone else’s is better, beat them with better content.
Step 47. Website Spell Check – this is crucial, never publish without a spell check first! Website Spell Checker
Step 48. XML Site Map Creation & Submission – create a sitemap and upload if to your site then submit it to the search engines! Free XML Sitemap creation
Step 49. Check server headers – make sure people can access your site without errors. Header Checker
Step 50. Check Search Engine Road Blocks – web master tools will inform you of crawling errors. Google Webmaster Tools
Step 51. Check PR of site to see how you are doing! Page Rank/Backlink Checker
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